If you are planning to build a mobile app for your business, clearing all doubts regarding your objectives is important. There are plenty of ways to harness the power of mobile apps but here are three of the most popular routes to choose from.
Engaging Customers The major advantage of a mobile channel is that it offers companies the potential to get connected with customers in real time. If done right, those customers can be converted into revenue generators. Also, the app should include social sharing capabilities, allowing the customers to share likeable post or content with their friends on social networks.
Customer Support Getting in touch with your brand makes it easy for the customers to rely on you and the best way to do so is to interact with them with their mobiles and offer them your products and services to make life easier.
Promotion One of the best ways to monetize is offering coupons. And your handheld device adds an interesting layer of location-based push notifications to this coupon economy. Imagine you are the store owner in a big city with hundreds of people walking within a one-mile radius of the outlet. If they received notifications on their phone with a coupon code of your store while walking by, you would increase the likelihood of making them visit by giving them a timely and valid reason.
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