What is the purpose of cloaking?

[SerenMckay]

Hi Everyone,

I wanted to know that What is the purpose of cloaking and why people use it for?

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[Joylinford]

Cloaking is a part of the unethical practices in SEO that offers deceiving mechanisms for the search engines. It provides use of false pages that are loaded with the keyword and other content that is search engine optimized. Cloaking enables search results to get rank the page higher in search engines. Not very prevalent after the recent Google algorithm updates which penalize keyword stuffing.

[rahulda]

Cloaking is a part of black hat technique people doing cloaking for fast ranking. but this is not good seo point of views.

[gisteam]

Cloaking is a SEO technique in which the content presented to the search engine spider is different from that presented to the user's browser.

[marksteve741]

cloaking is black hat techniques which is use for misguide user

[orientation]

clocking is black hat technique better to avoid this technique

[alexenderthomas]

Link building techniques that still work in 2019. The truth is, ranking your website without links is quite an undertaking. Links are Google's #1 ranking factor. Their importance in the entire Search Engine Optimization dynamics is evident from the fact that backlinks are Google's Reputation Management Tool.

[denverlawyers]

Cloaking is a search engine optimization (SEO) technique in which the content presented to the search engine spider is different from that presented to the user's browser.

[nikki shah]

Cloaking is a search engine optimization (SEO) technique in which the content presented to the search engine spider is different from that presented to the user's browser.