SEO Tips for Setting Up Magento eCommerce

**Magento Nguyen** · 24-07-2015, 08:59 AM

As you can see search engine optimization (SEO) is one of the most important aspects of Internet marketing. Fortunately, Magento eCommerce does not lose this trend. Although it may not be search-engine-ready right away, there are a few tips online business owners can do to maximize sales of their websites.
Read full lesson at : http://www.magesolution.com/blog/seo...nto-ecommerce/

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**aaryanmevada** · 03-08-2015, 10:12 AM

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**Jim Anson** · 05-08-2015, 01:53 AM

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**daviddakarai** · 10-08-2015, 06:54 AM

SEO Tips for Setting Up Magento eCommerce

1. First, make sure you have installed the latest version of Magento.

2. Then, go to this path: System => Configuration => Web => Search Engines Optimization
In the “URL Options” menu, set the “Add Store Code to URLS” option to “No” so that store codes are not added to URLs.
3. Go to this path:

System => Configuration => Design => HTML Heads

Change the “Default Robots” setting to “INDEX, FOLLOW” so that search engines can index your website and show it in search results.
4. Make sure your e-store is directly available to search engines by creating a “robots.txt” file containing commands that direct search engines to the URLs you want to appear in search engine results and also indicates which you don’t want to appear. Here’s a link to a good article that explains how to create this file and how to write commands in it.

5. Make sure you write good descriptions for your new categories, products, and pages that include several words, so that search engines can accurately reveal those pages when potential customers shop for related ideas or items.

6. To avoid duplications in URLs, go to this path:

System => Configuration => Catalog => Search Engine Optimization

and set “Use Categories Path for Product URLs” to “No”,

7. To prevent Magento from generating duplicate content when you want to show the same product in multiple categories, set both “Canonical Link Meta Tag” fields to “Yes” on that same page

8. You can also use category and product images to attract visits from search engines to your e-store by doing the following:

Use meaningful names for your images, i.e. “sony-lcd-television-42inch-black.jpg” instead of “photo234.jpg”.

When adding an image of a product, write a meaningful description to be used as the “title” and “alt tag” for the given image

9. When adding a category, a product, or page, create a “URL Key” so that your e-store URLs become more search engine friendly

10. To help Google index your site, generate a Google Sitemap automatically by going to this path:

System => Configuration => Google Sitemap

In the “Generation Settings” box, enable sitemap generation and change its frequency according to your e-store update frequency. This will allow Google to get your site’s most up-to-date sitemap that includes all new items.

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