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What are meta tags, and how do search engines use them?

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    Meta tags are snippets of text that describe a page’s content; the meta tags don’t appear on the page itself, but only in the page’s code. We all know tags from blog culture, and meta tags are more or less the same thing, little content descriptors that help tell search engines what a web page is about.

    Four types of meta tags mainly used:

    Meta Keywords Attribute - A series of keywords you deem relevant to the page in question.
    Title Tag - This is the text you'll see at the top of your browser. Search engines view this text as the "title" of your page.
    Meta Description Attribute - A brief description of the page.
    Meta Robots Attribute - An indication to search engine crawlers (robots or "bots") as to what they should do with the page.

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    Meta tags are a great way for webmasters to provide search engines with information about their sites. Meta tags can be used to provide information to all sorts of clients, and each system processes only the meta tags they understand and ignores the rest.

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