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Why we need feedback in magento?
Customers opinion is one of the most powerful tools in online marketing and advertising. With popularization of comments and feedbacks in Ecommerce, it became much easier for customers to express their thoughts and feelings about your business and products that you sell.
On the other hand, for business owners this is a great opportunity to conquer customers trust and improve service. By earning 1 good feedback you are getting hundreds of customers. So, let’s figure out how to turn quality into quantity.
Why do customers need feedbacks and comments?
- First of all, they need opportunity to leave their feedback on your site, it gives possibility to express their opinion. Nothing makes people more satisfied than thought, that their opinion is important.
- Psychologically buyer needs an approval of his choice from the side.
- Comments and feedbacks increase confidence in this particular online store.
- Additional information about products or services from people who have already had an experience with this store.
I hope that we have figured out why do customers need feedbacks, now let’s estimate profit from feedbacks for online stores. And trust me, there is some!
Why do internet stores need feedbacks and comments?
- More additional unique content on the website.
- Visitors will spend more time on your site reviewing comments.
- It’s very useful for SEO. Not only as an additional content, but also as a generator of key words and phrases.
- Increasing buyers’ loyalty and trust to your website, and products from it.
- Terrific opportunity for public interaction with your customers. Answering to the comments from your visitors, you can position yourself and your shop in a favorable light for you.
- Geo targeting. With the help of grouping comments by regions, potential buyers could receive information,… let’s say about taxes or specifics of delivery to their regions.
How to get, and where to place comments on your website.
- Feedbacks can increase conversion rate if they are placed on the proper place, for products in online stores, this place is right under the picture of the product or description of it.
- The easiest way to get feedback – is to place scale from 1 to 5 or 10. This way is the simplest and doesn’t require any effort from customer.
- Than more feedback you have than more you will get. As we know, crowd generate crowd, same thing is in Ecommerce. So, at the beginning it is not gonna be easy. As a motivation you can offer discounts or coupons for feedbacks, but it is not the only way.
- You can announce some contests among your customers smth. like “leave a comment and get…” ,“write why do you like it and get…” or even more complicate “take a picture with our product and get…”
- Perfect comment is a comment which works with different objections. These comments affect on conversion rate more than others. More answers visitor can find on the product page – bigger possibility of purchasing you have.
- Another useful option is a “leave a feedback” button near to the purchased items in the account page or cart. You can make this option available, which allows people to leave their feedbacks, only for people who had already bought this product in your store, to avoid unfair assessments and make this scale more objective.
- Try to turn any opinion into a feedback. You have received letter or email about your product, publish it on website (previously ask a permission from the author), good feedback in social network extrapolate to your website e.t.c
- Bad experience is also an experience. Don’t delete all negative comments or feedbacks from the website, it is another proof of your honest. Just leave a reply under it, where you explain problem and provide alternative solution.
Please leave a feedback to this post, if you found it interesting or helpful. And remember – your reputation works on you only if you work on it.
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I think so that feedback is very important with a magento store. If you want to have more feedback, you can use this extension:
http://www.magebuzz.com/review-booster.html
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Junior Member
Nothing can boost your sales such good as feedback. Reviews (feedback) play an important part in building company’s image and increasing conversion rates. According to Invesp Consulting research, 90% of consumers read online reviews before visiting a business, 88% of consumers trust online reviews as much as personal recommendations and customers are likely to spend 31% more on a business with “excellent” reviews. So, after our own research in this field of ecommerce business we’ve developed our extension for Magento that will help you to obtain more reviews.
Automated Review Reminder plugin for Magento
- Reminds your customers to leave some feedback regarding the purchased products
- Can send multiple email templates depending on the delay before sending
- Flexible settings give ability to create an effective review reminding campaign based on your needs
- READY-MADE SETTINGS FOR REMINDER EMAILS
- ABILITY TO SEND REMINDERS TO CERTAIN CUSTOMER GROUPS
- ABILITY TO SKIPPING CERTAIN ORDERS IN EMAILING
- POSSIBILITY TO SEND REVIEW REMINDERS MANUALLY
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Our extension allows customers to post product images as a feedback
Product Images by Customer for Magento 2
BSSCommerce Product Images by Customer for Magento 2 allows customers and guests to upload their product images to your Magento store. These product images are the most realistic feedback, increase reliability and encourage another customers to buy without hesitating. The primary features of this extension are include:
Allows customers and guests to upload their product feedback images to Magento 2 web store
Send notification to admin automatically when customers upload images
Manage uploaded image in a backend grid
Approve/disapprove/delete one by one or multiple pending customer images
Configure image sizes in admin grid
Display approved image in a slider
Public uploaded images to all customers
To read more detail and buy extension, please visit BSSCommerce Product Images by Customer for Magento 2
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Junior Member
Review is one of the types of social proof. Social proof is a psychological phenomenon or an informational social influence that people assume that others’ actions are reflective of the correct behavior. It is very important to all e-commerce stores, especially Magento 2 sites. Today, I want to talk about the advantages of social proof for Magento 2 sites. Let’s explore in this infographic:
You can read this blog for more information: https://bsscommerce.com/blog/why-is-...-so-important/
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Junior Member
of course, feedback is important! Otherwise, how are you going to figure out what your customers like and what they don't!
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@Eazy_188, I can't agree with you more. Social proof is one of the most valuable assets Magento 2 store owners can gain and turn into a competitive edge to enrich on-site content, build trust with online shoppers, encourage more conversion actions, and finally win larger sales.
If you're ready to leverage your Magento 2 Social Proof, you should take Magento 2 Product Images by Customer extension and Magento 2 Advanced Reviews extension into consideration. The earlier allows customer to upload their images with your products to Magento 2 product page. The later empowers the reviews and ratings functionalities to gain trustworthiness for your products.
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Clients feeling is one of the most integral assets in internet showcasing and promoting. With advancement of remarks and inputs in Ecommerce, it turned out to be a lot simpler for clients to express their contemplations and sentiments about your business and items that you sell.
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Feedback is an important marketing strategy for Magento. It stands as social proof for your online business. In the online market, customers are very curious to know more about the opinion of your products from other customers. If they find good feedback they would go for the purchase. So, it motivates new customers to buy your product effectively.
It's also beneficial for store owners as he can know the performance of their products, likes, and dislikes of the audience. Through feedback store owners can understand the demand of customers.
All in all, it is a wonderful means of communication between customers and store owners.
Here you can try out the following Magento 2 Extensions for customer feedback:
Customer Feedback Magento 2 Extension
Magento 2 Review Reminder / Feedback extension
Last edited by Mark Henry; 03-12-2019 at 10:17 AM.
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