What is the difference between landing page and home page?
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What is the difference between landing page and home page?
The biggest difference between a website homepage and a post-click landing page. The homepage focuses more on informing and empowering the visitor, while the post-click landing page focuses on persuading the visitor. The goal of every homepage visitor we can't know for sure.
The fundamental difference between a landing page and homepage is, you design the two with completely different goals or purposes in mind: The homepage of your site sets the stage. A landing page allows visitors to accomplish a specific goal.
Both can be very similar but usually the home page is content and navigation oriented and the landing page is sales and call-to-action oriented.
The homepage of your site sets the stage. A landing page allows visitors to accomplish a specific goal.
A home page is the "Home" of your site while a landing page can be any target page of your website, including homepage