Yes, old customers are gold for business owners, they are familiar to your business. They have faith in your business. So, it's very easy to convert an old customer rather than a new customer.

But how you will convert them is a big question right. It's very simple, be in touch with them, provide them valuable content/information.

The best way to keep them engaging in your store is the Customer Loyalty Program. It's a great marketing hack to influence old customers to keep on visiting your store to make more purchases.

What is a customer loyalty program? It's the act of rewarding your customer for doing certain actions desired by store owners.

Get more insides here: How To Keep Your Customers Happy? [Customer Loyalty Program Ideas]
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