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What is SEO Split Testing?

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    SEO Split Testing is a method for testing which changes to your website can cause a lift search traffic.

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    In SEO split testing, we're trying to ascertain which version of a page will perform better in terms of organic search traffic.

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    The SEO split test is a method of testing what changes to your website can lead to increased search traffic.
    For example: you can divide test <titles> and meta descriptions into groups of similar HTML pages to optimize the CTR of the SERPs. The caveat here is that with A / B testing for SEO, you should run experiments on groups of similar pages rather than a single page.

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    With SEO split-testing, there's a heavy amount of lifting that goes into planning a test out, actually setting it up, and then executing it. What you're essentially doing is taking an existing template of similar pages on your site and splitting it up into two (or more) separate templates.

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    With SEO split-testing, there's a heavy amount of lifting that goes into planning a test out, actually setting it up, and then executing it. What you're essentially doing is taking an existing template of similar pages on your site and splitting it up into two (or more) separate templates.

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    Split testing is helping your site to 'evolve', to become the most search engine optimized version of itself!

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