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What are negative keywords ?

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    Negative keywords let you exclude search terms from your campaigns and help you focus on only the keywords that matter to your customers.

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    Negative keywords are words and phrases that tell Google Ads not to show your ads if a search contains those words

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    A type of keyword that prevents your ad from being triggered by a certain word or phrase. Your ads aren’t shown to anyone who is searching for that phrase. This is also known as a negative match.

    For example, when you add "free" as a negative keyword to your campaign or ad group, you tell Google Ads not to show your ad for any search containing the term "free." On the Display Network, your ad is less likely to appear on a site when your negative keywords match the site's content.

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    A type of keyword that prevents your ad from being triggered by a certain word or phrase. Your ads aren’t shown to anyone who is searching for that phrase. This is also known as a negative match.

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    Negative keywords let you exclude search terms from your campaigns and help you focus on only the keywords that matter to your customers.

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    A negative keyword is a PPC match type or keyword targeting option offered by most search engine advertising platforms, including Google AdWords.

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    Google services are widely spread in different kinds of business. Nowadays because of the Coronavirus outbreak businesses suffer and it's really difficult not to get in the red. Thankfully, my undertaking wasn't influenced by this pandemic much. It is very important to use all the available instrument if you need to develop your business. I even decided to start promoting it more actively. I checked google adwords budget and decided to run an advertising company.

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    Negative keywords let you exclude search terms from your campaigns and help you focus on only the keywords that matter to your customers.

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    Negative watchword: Definition. A kind of watchword that keeps your advertisement from being activated by a specific word or expression. Your promotions aren't appeared to any individual who is looking for that state. This is otherwise called a negative match.

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