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What is the purpose of the keyword research?

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    if you really don't know the purpose, why you added keywords in signature here?

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    The purpose of keyword research is to find out what your customers are searching for online and then lead them from search results to your page.

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    The purpose of Keyword research is to find those “topic”, “ideas” and assign a business value to it, which is commonly used by your target audience

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    Hi Friend,
    Keyword research is a practice search engine optimization (SEO) professionals use to find and research alternative search terms that people enter into search engines while looking for a similar subject. Once they find a niche keyword, they expand on it to find similar keywords.

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    @OP has surely lost it because someone who have already done keyword research, as seen from their signature, would not ask such stupid question

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