Magento Expert Forum - Improve your Magento experience

Results 1 to 2 of 2

How to Improve Your Ecommerce Operations in 2020

  1. #1
    Junior Member
    Join Date
    Jun 2016
    Bhavnagar, Gujarat, India
    Thanked 2 Times in 2 Posts

    Post How to Improve Your Ecommerce Operations in 2020

    Hello Ecommerce Folks,

    Underpinning all ecommerce businesses is a set of smooth-running, well-thought-through operations that help achieve your business goals. These operations include standard teams youd expect in all businesses, like a sales team, a marketing team, and a customer services team, as well as digital-only requirements, like an IT and web development support team.

    Name:  How-to-Improve-Your-Ecommerce-Operations-in-2020.png
Views: 60
Size:  34.1 KB

    In this article, youll learn how to boost all of these teams, contributing to net efficiency across your business, and boosting your profits from your ecommerce business as a result.

    Well start with sales, as its one of those operations thats distinctly different when youre selling in the online marketplace. In traditional sales roles, individuals would speak face to face with a customer, attempting to persuade them that the product or service on offer is worth their investment. But that face-to-face interaction drops away when youre selling online, so your sales team needs to be composed of different skills that are better suited to online selling.

    So, what skills do Ecommerce salespeople need to make your profits rise? Well, you should consider looking for talent that:

    Can help you target customers reasons behind their purchase
    Rush consumers into buying, through offers and time-scaled discounts
    Remind customers that you have more products that they may enjoy
    Produce digital aspects to your ecommerce site that encourage sales
    Make sure that youre keeping an eye on the performance and productivity of your sales team in order to draw the best ROI from their hard work and creativity.

    A field of work usually fairly divorced from the sales team, in ecommerce the marketing team tends to work closer with salespeople, sharing resources and building strategies that intertwine and interrelate. Put simply, though, the sales team are generally in charge of the content and nudges on your website, while the marketing team deals with external advertising. Both contribute to your net sales, which contributes to your profits.

    When considering how to improve your marketing team, you should focus on what it is thats holding them back from working productively. Once you examine your team with this perspective, youll see that information and resource sharing takes up hours upon hours each week. With an asset management system in place you can centralize all of your marketing and sales material allowing all staff to access it without chasing for content. Learn more about digital asset management online, to find the solution that suits your business.
    for more information visit:

    View more threads in the same category:

  2. #2
    Junior Member
    Join Date
    Nov 2019
    Thanked 3 Times in 3 Posts


    It's a helpful content. Thanks for sharing.

Tags for this Thread


Posting Permissions

  • You may not post new threads
  • You may not post replies
  • You may not post attachments
  • You may not edit your posts