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PPC conversion rate

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    Junior Member kajal's Avatar
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    Hi Friends,
    The average conversion rate in AdWords across all industries is 3.75 percent for search and 0.77 percent for display. Again, Dating & Personals is killing it, with by far the highest conversion rates for both search and display ads. The Legal, Auto, and Consumer Services verticals also have strong conversion rates.

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    Crosswise over enterprises, the normal point of arrival change rate was 2.35%, yet the top 25% are changing over at 5.31% or higher.

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