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    Junior Member kajal's Avatar
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    Hi Friends,
    Rankings in SEO refers to a website's position in the search engine results page. There are various ranking factors that influence whether a website appears higher on the SERP based on the content relevance to the search term, or the quality of backlinks pointing to the page.

    5 Key Ranking Factors

    1. Key Keyword Focused Anchor Text from External Links
    2. External Link Popularity
    3. Diversity of Link Sourcec
    4. Keyword Use Anywhere in the Title Tag
    5. Trustworthiness of the Domain Based on Link Distance from Trusted Domains

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    People generally do on-page optimization and off-page activities to rank higher

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