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off page SEO

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    Junior Member kajal's Avatar
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    Hi Friends,

    On-Page SEO is the SEO on your actual page or blog. One of the most popular ways that search engines worldwide tend to rank websites is by looking for the prominence and frequency of certain keywords and phrases on various facets of your site, and assigning an appropriate degree of weight accordingly.

    Basic on-page SEO implies that you use your keyword in:

    • URL
    • Title
    • Headline
    • Page Copy
    • Image Alt Tag
    • Meta Data



    Off-page SEO is all about building links that point back to your site (aka backlinks).

    As a matter of fact, there are a lot of off-page SEO methods. They are generally called link building because you kind of build backlinks for your site. Here are the off page SEO methods that seem to be working best right now:

    • Blog Commenting
    • Web 2.0 Properties
    • Forum posting
    • Guest posting

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    While on-page SEO refers to the factors you can control on your own website, off-page SEO refers to the page ranking factors that occur off your website, like backlinks from another site. It also includes your promotion methods, taking into account the amount of exposure something gets on social media, for example.

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