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What are Google penalties?
What are Google penalties?
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Google penalties Mean they had designed to punish websites that have something wrong on the website. These penalties aren't always handed out manually, and they may impact websites built by those who had no idea what they did wrong, but they can still greatly impact a site's performance in search results
To ensure your site doesn't receive a Google penalty, make sure your site does not have:
- spyware, adware, or viruses
- hidden links or text
- cloaking (displaying a different version of a webpage to the search engine robots)
- deceptive redirects (when a visitor is automatically taken to another page without clicking anything)
- pages loaded with irrelevant keywords
- keyword stuffing
- a substantial amount of duplicate content
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A Google penalty is the negative impact on a website's search rankings based on updates to Google's search algorithms or manual review. The penalty can be a by-product of an algorithm update or an intentional penalization for various black-hat SEO techniques.
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A Google penalty is the negative impact on a website's search rankings based on updates to Google's search algorithms or manual review. The penalty can be a by-product of an algorithm update or an intentional penalization for various black-hat SEO techniques.
You're probably familiar with penalties in professional sports. If a player does something unsportsmanlike, or violates the rules of the game, they are often penalized for their actions. Depending on how severe the infringement is, they may even be removed from the game, or suspended from playing for a period of time.
Google penalties are very similar to sports penalties. At their core, they're designed to punish websites that have done something wrong. These penalties aren't always handed out manually, and they may impact websites built by those who had no idea what they did wrong, but they can still greatly impact a site's performance in search results—and beyond.
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A Google penalty is the negative impact on a website's search rankings based on updates to Google's search algorithms or manual review.The penalty can be a by-product of an algorithm update or an intentional penalization for various black-hat SEO techniques.
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