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What is paid results?

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    The online visibility which you achieve after paying for it is paid results. This can be a PPC Campaign, FB Ad Campaign, and similar ones.

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    When a search engine returns its search results, it gives you two types: organic and paid. Organic search results are the Web page listings that most closely match the user's search query based on relevance. Also called “natural” search results, ranking high in the organic results is what SEO is all about.

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