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What is CTR and how to boost it?

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    CTR can be increased directly through content marketing and social media promotion of your website.

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    Anyone who's ever even dipped a toe in the performance marketing ocean has heard of CTR. CTR, which stands for “Click-Through Rate”, is a calculation of how many people clicked on an ad (clicks) divided by the number of times the ad was shown (impressions).

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    Ad Clicks ÷ Ad Impressions = Click-Through Rate

    As one of the classic performance marketing metrics, you’re going to be bumping into CTR a lot. But CTR is much more than just a metric. In fact. because advertisers typically pay publishers for every ad click, CTR affects the bottom line for both sides in the advertising partnership.

    Anyone who's ever even dipped a toe in the performance marketing ocean has heard of CTR. CTR, which stands for “Click-Through Rate”, is a calculation of how many people clicked on an ad (clicks) divided by the number of times the ad was shown (impressions).

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    CTR, which stands for “Click-Through Rate”, is a calculation of how many people clicked on an ad (clicks) divided by the number of times the ad was shown (impressions).

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    CTR is a click-through rate. A total number of clicks divided by a total number of impressions. Average CTR for Google and Facebook differs.

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    CTR, which stands for “Click-Through Rate”, is a calculation of how many people clicked on an ad (clicks) divided by the number of times the ad was shown (impressions).

    Catchy lines can help to improve CTR!

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