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What will be your next steps if your SEO technique does not work?

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    We have to switch Our Off-page SEO techniques to new one if current promotion methods are not working.

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    First of all, let me list down all the channels from where you can bring in visitors to your site.

    Organic
    Social Media
    Direct Visits

    If your SEO fails and if you do not want to go back to that same lane again, then consider marketing your website using the other channels mentioned above. SEO falls into organic channel, so you can exclude that and try others by Google-ing about them.

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    Start with optimizing your site for mobile devices. ...
    Understand how users search. ...
    Write for humans, optimize for search engines. ...
    Analyse your existing search traffic. ...
    Stay up-to-date with the latest changes in SEO. ...
    Learn the most important ranking factors.

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