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From search to purchase, online shoppers are turning from the web to mobile devices, thanks to the booming era of smartphones and tablets. M-Commerce now has become a vital growing part of e-Commerce. With more than 50% of online shopping occurring on smartphones and tablets, you virtually about to lose half of the potential sales in this holiday season if your website isn’t mobile-friendly. You should design a mobile-responsive website and perfect the user experience on mobile shopping: Don’t require logging in to shop on mobile, make it easy to browse with one finger simple and quick checkout process If you want to invest more: create a separate app for shopping on your store.

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