Magento Expert Forum - Improve your Magento experience

Page 1 of 2 12 LastLast
Results 1 to 20 of 27

Difference Between On Page and Off Page SEO

  1. #1

  2. #2
    Junior Member
    Join Date
    Jun 2018
    Location
    surat
    Posts
    454
    Thanks
    0
    Thanked 2 Times in 2 Posts

    Default

    On Page SEO is done on the pages of your website while off page SEO is done on other sites.

    before you start doing off page activities, make sure on page is done properly!

  3. #3
    Junior Member kajal's Avatar
    Join Date
    Sep 2014
    Location
    Bangalore
    Posts
    1,072
    Thanks
    0
    Thanked 15 Times in 15 Posts

    Default

    On page SEO deals with aspects on your website that can be optimized for search engines. Off page SEO involves aspects on other websites on the internet that can be optimized to improve the ranking of your website on leading search engines.

  4. #4
    Junior Member kanetailor's Avatar
    Join Date
    Apr 2018
    Posts
    69
    Thanks
    1
    Thanked 0 Times in 0 Posts

    Default

    On Page done with the websites if it properly SEO optimized then Less Off Page activities need to do for promotion

  5. #5
    Junior Member Simi123's Avatar
    Join Date
    May 2018
    Posts
    174
    Thanks
    0
    Thanked 4 Times in 4 Posts

    Default

    On Page SEO: Optimizing code elements that search engines use to understand your page.
    Off Page SEO: Increasing a page’s rank in search engines because of it’s perceived value in a community. This perceived value leads to other sites linking, sharing or referring to your page.

    Difference Between On Page and Off Page SEO
    The difference between on page and off page SEO comes down to control.

    In on page SEO, you can target a search term through keyword research, create a page, and tweak the content for the best results. You have complete control over your optimization efforts.

    Off Page SEO is different. It relies more on promotion. These include link building, blogging, social media, and other off page SEO techniques to build awareness. Control is in the hands of your community.

    Let’s get into the mechanics of on page vs off page SEO.

    On Page SEO – Optimizing Page Content
    On page SEO starts with keyword targeting. Once you’ve honed in on your target keyword, you can use it to optimize on page elements.

    There are two parts of on page optimization to keep in mind.

    The first are meta tags. These page elements are within the <head></head> section of your page. It’s information visitors won’t see directly on your page.

    These page elements include:

    Page Title
    Page Description
    Canonical URL
    Open Graph Tags
    Search engines use this information to display your result.
    The second part of on page SEO is to optimize visible page text. This information falls under <body></body> tags. It’s the actual content on your page.

    These page elements include:

    Page Headers and Sub-Headers
    Paragraph Text
    Alt Image Tags
    Internal and External Links
    These are the basic mechanics behind on page SEO. It’s the starting point of improving organic search engine rank. Now let’s shift focus to off page SEO.

    Off Page SEO – Generating Value
    Off Page SEO techniques have to do with promotion. The goal is to increase visibility so members of your community share and refer to your page.

    There are a number of off page SEO techniques which help build page authority to improve ranks. Here are a few popular techniques:

    Link Building
    The goal of link building is to increase the number of quality backlinks to your content.

    You can build quality backlinks through:

    Email Outreach: Sharing your valuable content with other members of your community. Highlight your content’s value, and in return, you may receive a reference back to your site.
    Guest Blogging: By guest blogging, you can share your knowledge on a particular subject, and include a link to your own content for reference.
    Feedback Submission: Reporters and bloggers looking for expert feedback are a great linking building opportunity. You can sift through these opportunities using services like HARO or SourceBottle.
    Blogging
    Your blog platform lets you discuss ideas with online communities. Providing useful information makes visitors think of you as an authority. This means they’ll return to your blog, engage with your ideas and share your posts.

    Social Media
    Social platforms are an easy way to share site content. And by promoting your content across a few major platforms, you can reach a lot of users.

    Using On Page and Off Page SEO Techniques to Improve Search Rank
    To get the best results, use on page and off page SEO techniques together. Think of these techniques as a process.

    Start improving SEO rank by optimizing page content. You have control over this SEO process. So test SEO scores until you’ve given yourself the best chance for high ranks.

    Once you’re happy with on page optimization. Start promoting your content. Reach out to your community, share ideas, and promote pages across social networks.

    Promotion leads to more community members seeing the value you offer. This generates backlinks and engagement.

  6. #6
    Junior Member
    Join Date
    Nov 2016
    Posts
    137
    Thanks
    4
    Thanked 3 Times in 3 Posts

    Default

    Quote Originally Posted by Simi123 View Post
    On Page SEO: Optimizing code elements that search engines use to understand your page.
    Off Page SEO: Increasing a page’s rank in search engines because of it’s perceived value in a community. This perceived value leads to other sites linking, sharing or referring to your page.

    Difference Between On Page and Off Page SEO
    The difference between on page and off page SEO comes down to control.

    In on page SEO, you can target a search term through keyword research, create a page, and tweak the content for the best results. You have complete control over your optimization efforts.

    Off Page SEO is different. It relies more on promotion. These include link building, blogging, social media, and other off page SEO techniques to build awareness. Control is in the hands of your community.

    Let’s get into the mechanics of on page vs off page SEO.

    On Page SEO – Optimizing Page Content
    On page SEO starts with keyword targeting. Once you’ve honed in on your target keyword, you can use it to optimize on page elements.

    There are two parts of on page optimization to keep in mind.

    The first are meta tags. These page elements are within the <head></head> section of your page. It’s information visitors won’t see directly on your page.

    These page elements include:

    Page Title
    Page Description
    Canonical URL
    Open Graph Tags
    Search engines use this information to display your result.
    The second part of on page SEO is to optimize visible page text. This information falls under <body></body> tags. It’s the actual content on your page.

    These page elements include:

    Page Headers and Sub-Headers
    Paragraph Text
    Alt Image Tags
    Internal and External Links
    These are the basic mechanics behind on page SEO. It’s the starting point of improving organic search engine rank. Now let’s shift focus to off page SEO.

    Off Page SEO – Generating Value
    Off Page SEO techniques have to do with promotion. The goal is to increase visibility so members of your community share and refer to your page.

    There are a number of off page SEO techniques which help build page authority to improve ranks. Here are a few popular techniques:

    Link Building
    The goal of link building is to increase the number of quality backlinks to your content.

    You can build quality backlinks through:

    Email Outreach: Sharing your valuable content with other members of your community. Highlight your content’s value, and in return, you may receive a reference back to your site.
    Guest Blogging: By guest blogging, you can share your knowledge on a particular subject, and include a link to your own content for reference.
    Feedback Submission: Reporters and bloggers looking for expert feedback are a great linking building opportunity. You can sift through these opportunities using services like HARO or SourceBottle.
    Blogging
    Your blog platform lets you discuss ideas with online communities. Providing useful information makes visitors think of you as an authority. This means they’ll return to your blog, engage with your ideas and share your posts.

    Social Media
    Social platforms are an easy way to share site content. And by promoting your content across a few major platforms, you can reach a lot of users.

    Using On Page and Off Page SEO Techniques to Improve Search Rank
    To get the best results, use on page and off page SEO techniques together. Think of these techniques as a process.

    Start improving SEO rank by optimizing page content. You have control over this SEO process. So test SEO scores until you’ve given yourself the best chance for high ranks.

    Once you’re happy with on page optimization. Start promoting your content. Reach out to your community, share ideas, and promote pages across social networks.

    Promotion leads to more community members seeing the value you offer. This generates backlinks and engagement.
    Thank you for sharing the information.

  7. #7
    Junior Member
    Join Date
    Nov 2017
    Location
    Delhi, India
    Posts
    14
    Thanks
    0
    Thanked 0 Times in 0 Posts

    Default

    thanks for sharing

  8. #8
    Junior Member
    Join Date
    Jan 2015
    Posts
    97
    Thanks
    0
    Thanked 0 Times in 0 Posts

    Default

    On-page SEO is the practice of optimizing individual web pages in order to rank higher
    Off page SEO refers to techniques that can be used to improve the position of a web site in the search engine results page.

  9. #9
    Junior Member
    Join Date
    May 2018
    Location
    Ludhiana
    Posts
    27
    Thanks
    0
    Thanked 1 Time in 1 Post

    Default

    On page SEO Optimization is best way optimize Website. On page Activity are

    Title
    Meta Description
    URL Structure
    Sitemap.xml
    Robots.txt
    Google analytic
    Google Webmaster
    Alt txt
    301 Redirection
    404 Error page

    SEO Off page Activity are

    Content posting
    Bookmarking submission
    Directory submission
    Classified submission
    Local Business listing
    PPT sharing
    Question answering
    Images sharing
    Video sharing
    Last edited by akaalvideos; 03-07-2018 at 06:21 AM.

  10. #10
    Junior Member denverlawyers's Avatar
    Join Date
    May 2018
    Location
    Colorado
    Posts
    204
    Thanks
    0
    Thanked 0 Times in 0 Posts

    Default

    Why wait for forum answers, you can also find answer from google

  11. #11
    Junior Member
    Join Date
    Jul 2018
    Posts
    284
    Thanks
    4
    Thanked 0 Times in 0 Posts

    Default

    On-page activities improve the website structure and every aspect which makes website seo friendly while off-page activities are for link building and improving user experience.

  12. #12
    Junior Member
    Join Date
    Jul 2018
    Posts
    41
    Thanks
    0
    Thanked 0 Times in 0 Posts

    Default

    On-page: optimizing your website.
    Off-page: sending ranking signals to your website.

  13. #13
    Junior Member
    Join Date
    Mar 2018
    Location
    Adelaide, Australia
    Posts
    42
    Thanks
    0
    Thanked 1 Time in 1 Post

    Default

    On page SEO Activity are

    Title
    Meta Description
    Meta Keywords
    URL Structure
    Sitemap.xml
    Robots.txt
    Heading tags
    Alt txt
    404 Error page
    301 Redirection

    Off page Activity are

    Article submission
    Blog submission
    Directory submission
    Images sharing
    Video sharing
    Info-graphics submission
    Guest posting
    PPT sharing
    PDF submission

  14. #14
    Junior Member
    Join Date
    Jul 2018
    Posts
    366
    Thanks
    0
    Thanked 0 Times in 0 Posts

    Default

    Quote Originally Posted by Skymedia View Post
    Difference Between On Page and Off Page SEO
    On page SEO is done on the website while off page SEO activities are done on other websites.
    on page seo will make your site SE friendly and off page will build backlinks which will help your site to rank higher in SERPs.

  15. #15
    New member
    Join Date
    Jun 2018
    Location
    Ludhiana
    Posts
    7
    Thanks
    0
    Thanked 0 Times in 0 Posts

    Default

    On page SEO

    Title
    Meta Description
    Meta Keywords
    URL Structure
    Sitemap.xml
    Robots.txt
    Heading tags
    301 Redirection
    404 Error page

  16. #16
    Junior Member
    Join Date
    Dec 2017
    Location
    Panchkula
    Posts
    83
    Thanks
    0
    Thanked 1 Time in 1 Post

    Default

    OnPage SEO - It makes our website more user and search engine friendly.
    OffPage SEO - It helps to increase our website rankings on search engines with different kind of queries and also improve organic as well as referral traffic on our website.

  17. #17
    Junior Member
    Join Date
    Apr 2018
    Location
    Ludhiana
    Posts
    16
    Thanks
    0
    Thanked 0 Times in 0 Posts

    Default

    On page Optimization

    Meta Title
    Meta Description
    Meta Keywords
    URL Structure
    Sitemap.xml
    Robot.txt
    Alt txt
    301 Redirection
    404 Error page
    Heading tags

    Off page Activity are

    Article submission
    Blog submission
    Classified submission
    Bookmarking submission
    Directory submission
    Images sharing
    Video sharing
    Info-graphic submission
    Guest posting
    PPT sharing
    PDF submission

  18. #18
    Junior Member
    Join Date
    Sep 2018
    Location
    Delhi
    Posts
    75
    Thanks
    0
    Thanked 0 Times in 0 Posts

    Default

    Quote Originally Posted by kajal View Post
    On page SEO deals with aspects on your website that can be optimized for search engines. Off page SEO involves aspects on other websites on the internet that can be optimized to improve the ranking of your website on leading search engines.
    On page SEO - on site work -work on own site
    Off Page SEO - off site work - work on other websites

  19. #19
    Junior Member
    Join Date
    Aug 2018
    Posts
    33
    Thanks
    0
    Thanked 0 Times in 0 Posts

    Default

    In on page seo we work on our website and adds following things in our website Meta Title, Meta Description, Meta Keywords, URL Structure, Sitemap.xml, Robot.txt, Alt txt, 301 Redirection, 404 Error page, Heading tags. Where as in off page seo we create backlinks by doing Article submission, Blog submission, Directory submission, PDF Submission, Forum posting, Social Bookmarking and Profile Linking.

  20. #20
    Senior Member
    Join Date
    Aug 2018
    Posts
    108
    Thanks
    1
    Thanked 4 Times in 4 Posts

    Default

    Hi.....!
    On page SEO deals with aspects on your website that can be optimized for search engines. Off page SEO involves aspects on other websites on the internet that can be optimized to improve the ranking of your website on leading search engines. It's important to understand the difference between on page and off page SEO.
    Thanks....

Page 1 of 2 12 LastLast

Tags for this Thread

Bookmarks

Posting Permissions

  • You may not post new threads
  • You may not post replies
  • You may not post attachments
  • You may not edit your posts
  •