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What is Canonical URL?

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    Canonical Urls are on the page and define which url the page should be indexed as. This is used when you have one or more url parameters that might resolve that same content.

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    Quote Originally Posted by drnagwaniseo View Post
    the search engine friendly URL that you want the search engines to treat as authoritative. In other words, a canonical URL is the URL that you want visitors to see.
    Is it? Really?

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    Canonical URL: the search engine friendly URL that you want the search engines to treat as authoritative. In other words, a canonical URL is a URL that you want visitors to see.

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    Quote Originally Posted by KyraKakkar View Post
    Canonical URL: the search engine friendly URL that you want the search engines to treat as authoritative. In other words, a canonical URL is a URL that you want visitors to see.
    Nice Copy and Paste Job

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    From an SEO point of view here is the definition of a canonical URL: Canonical URL: the search engine friendly URL that you want the search engines to treat as authoritative. In other words, a canonical URL is the URL that you want visitors to see. Quite often canonical URLs were used to describe the homepage.

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    Quote Originally Posted by kajal View Post
    What is Canonical URL?
    Canonical URL: the search engine friendly URL that you want the search engines to treat as authoritative

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    Canonical URL: the search engine friendly URL that you want the search engines to treat as authoritative. In other words, a canonical URL is the URL that you want visitors to see.

    Quite often canonical URLs were used to describe the homepage. The typical example used is that most people treat the following URLs as the same:

    www.example.com
    example.com
    www.example.com/index.html
    example.com/home.asp
    http://www.example.com
    https://www.example.com

    The fact is that these are all different URLs. From a search engine perspective, this can cause a bit of an issue. Hence the idea of canonicalization. Canonicalization is the process of picking the best URL (to present to the search engines) when there are multiple choices available. Typically a search engine, such as Google will attempt to pick the best URL that they feel is the authority for that page. However, sometimes they may in fact select the wrong one. Now let’s suggest that you have product pages that depending on how the user navigated to the pager returns a different URL… same page but different URL, now we have a duplicate content issue. Not to mention the nightmare for interlinking and external link inventories.

    The easiest way to avoid this is to let the Search engines and the users know which is your “preferred URL” a.k.a canonical URL. One suggestion is to redirect all of the variations to your canonical URL (the URL that you want to be the authority). In February, the major search engines announced another solution with the canonical tag. This tag gives you control of the content that you want the engines (and users) to see.

    Matt Cutts of Google fame has discussed duplicate content and canonical tags a number of times. One of the questions that he was asked included:

    Q: So when you say www vs. non-www, you’re talking about a type of canonicalization. Are there other ways that urls get canonicalized?
    A: Yes, there can be a lot, but most people never notice (or need to notice) them. Search engines can do things like keeping or removing trailing slashes, trying to convert urls with upper case to lower case, or removing session IDs from bulletin board or other software (many bulletin board software packages will work fine if you omit the session ID).

    I have seen sites that have upwards of 15 versions of the same page but with different URLs. The simplest solution is to have one final destination URL. An easy way to do this is through the canonical tag or by redirecting all of these pages to one authoritative page. The canonical tag is imple to use, all you need to do is add this tag to specify your preferred version of a URL inside the (head) section of the duplicate content URLs.

    Canonical simply means relating to or belonging. It also means reduced to the simplest and most significant form. Just remember that a canonical URL is the simplest and most significant (authoritative) version of the URL that you want to be seen.

    As Google states, “… you can use canonical URLs to improve link and ranking signals for content available through multiple URL structures or via syndication.”

    Using the canonical tag is a great option for URL redirection as well. In some cases it make sense to use 301 permanent redirection but there are times when the canonical tag option may be better for the simple fact that it can be easier to implement.

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    The canonical URL allows you to tell search engines that certain similar URLs are actually one and the same.

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    Canonical URL allows you to tell search engines that certain similar URLs are actually one and the same.

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    A canonical link element is an HTML element that helps webmasters prevent duplicate content issues in search engine optimization by specifying the "canonical" or "preferred" version of a web page. It is described in RFC 6596, which went live in April 2012

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