What Is the "Maccabees" Update?

[AmarInfotech]

What Is the "Maccabees" Update? And What Kinds of Site are Affected by the "Maccabees" Update?

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[iberis123]

Target massive arrays of keyword permutations
Low Value & AD’S Heavy/Affiliate Sites
Sites with no schema data & those relying on doorway pages being most impacted.

[kajal]

There is at present both a lot of chatter in the SEO discussions and a large number of the instruments are illuminating around significant changes in the Google lsearch results. It is uncommon for there to be this must babble this late in December in any of the discussions, so when the WebmasterWorld string began to get occupied late December thirteenth through December fourteenth, it was something that got my consideration.

[AaliyaAnubhav]

First reports of changes to Google’s search results began December 12. The impact is not widespread.

Anecdotal evidence shows that many affiliate type sites have felt it the most. Normal e-commerce sites have not been affected on the same scale but some have reported as suffering drops in traffic (WebmasterWorld Google Update Discussion), but e-commerce sites appear to be in the minority.

It is tempting to view updates to the core algorithm as targeting a certain kind of site. However, as the Google spokesperson said, these changes are meant to improve relevancy. So that means it could be, as noted above, improvements to on-page or off-page relevance signals, and possibly both.

[wjack3047]

The sole purpose of the Maccabees Update is to improve the search relevancies. So, website owners and webmasters should look into the improvements to on-page as well as off-page relevance signals. The importance of content will always remain intact because high quality contents generate quality backlinks for your website thus helping you to attain organic ranking.

[katejohn302]

An Investigation Into Google's Maccabees Update. December brought us the latest piece of algorithm update fun. Google rolled out an update which was quickly named the Maccabees update and the articles began rolling in (SEJ , SER).