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What is Google Bowling in SEO ?

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    Google Bowling also called "reverse SEO " is a technique to Manipulating the external ranking factors that Google uses to penalize a site .

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    Google Bowling is manipulating the external ranking factors that Google uses to penalize a site against your competitors

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    Google Bowling is a black hat SEO technique used to knock competitors down or out of search engine results. It is a form of SEO sabotage that is conducted by pointing hundreds of questionable links from low quality sites at a competitor's site so they end up banned or penalized by Google. Generally newer sites are more susceptible to Google Bowling as older sites are better established with a range of existing high quality links.

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