What is the best way to attract repeat customer for eCommerce site?

[AppJetty]

Launching an online business is easier, but building a trustworthy relationship with your customers to make them returning customers, is a much more difficult task. Even though you might have earned a good reputation in the online market and have a good lot of loyal customers who keep coming back, you need to keep the efforts going. Keeping in view the severe competition in the online market, you can’t afford to take your returning customers for granted. No matter how much loyal they are, they are customers at the end of the day and wherever they get good deals, they move there. Therefore, it’s imperative to keep your returning customer happy. One assured way of doing that is by rewarding your selective customers who keep coming back to your site. To help you out with this, we have come up with seven ways to reward repeat customers on your ecommerce site.

Create point-based loyalty programs

It might be an old method, but this strategy definitely works for ecommerce businesses. As customers don’t have to be physically present at the store to redeem them, the rewarding system is much more successful for online stores. However, you should keep it clear and transparent. For example, give your customer a point for every dollar they spend. And when the customer is able to collect certain points, allow them to redeem those points. A good points system encourages loyalty and you will surely see your customers shopping more often from your site to collect more points.

Offer promotional gifts to loyal customers

There should be something that is exclusively for your loyal customers. Integrate gift options to your ecommerce site and offer promotional products to exclusive customers whose shopping cart value crosses a predefined price slab. If your store is built on Magento you can achieve this by using an extension like Gift Promotions on Cart Total. You can define this slab as an admin to whatever amount that suits you. You can either display the products on the cart page or directly on the checkout page. When shoppers will get free gifts on high purchases, you will definitely see your customers coming back more often and the average shopping value for those customers will also go up.

Offer special discounts on your customers’ special days

Remembering your customer’s special days like birthdays and anniversaries help you maintain a hale and hearty relationship with the customer. Yes, many stores already do that and send messages to wish them. But does those messages means to the customer amidst all those well wishers who message them on their special day? Offer something that makes a difference. Provide birthday discounts or let them know that a gift awaits them at the checkout. Personalize your greetings and don’t make them sound like a marketing gimmick. You can also make this task easier by automating the process with a CRM system.

Promote Referral discounts

Now this is something which isn’t exclusive for your customers but still helps. To be clearer, referral discounts rewards your customers and moreover rewards your business as well. So, you not only get your customer back but also a few others in their friend’s circle. You can provide discounts to customers referring others to your site. If their referred person converts, they get a discount, or a free gift as a ‘Thank You’.

Make personal connections

Making personal connections do matter. The reason why people had been loyal to their favorite shops all these years had been the personal interaction they had with the shopkeepers. In an online store, lack of direct communication might be a disadvantage, but you can always take that extra step. Social media can work as a medium. Reply to your customer queries and respond back to their comments. They will have a sense of personal communication. You can also send hand written letter of appreciation to some of your selective customers who repeatedly order items from your store. Nothing says better ‘you matter to us’ like a handwritten letter, in this age of technology.

Some extra perks

Since your loyal customers are keeping your business alive, they deserve some extra perks in return. It doesn’t have to be something expensive on your part but little things like free access to special content or give them first access to your new products. You can also keep them in priority to sell new products when they are limited in stock. It makes your customers feel special and happy.

Feature their testimonials

All your rewards don’t have to be monetary. You can reward your loyal customers by letting them know that their opinion matters. Collect testimonials from your returning customers and feature them on your site and Facebook pages. It does give them a proud moment and they look forward to shop more and more from your store. Moreover, many online stores have gone over to make videos of their customers at their homes by fixing an appointment and used them as testimonial at their ecommerce store.

Happy customers make a successful business, there’s no denying that. Being ignorant to your repeat customers can be a major drawback for your business. Try to maintain a healthy relationship with your customers by offering rewards that facilitates a connection between your store and your returning customers. That’s the only way to earn customer loyalty. If you are rewarding them regularly, they won’t divert, even if they get 1/10 deals better somewhere else. All the ways mentioned above are aimed at the same target. You can select any or multiple of them according to what suit your business requirements.

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[aaronwallace]

Now Make Your Customer More Happy By Rewarding Them For Any Purchase From Your Store With Reward Point Magento Extension..!!!

Magento Reward Points & Loyalty Program Extension

Magento Reward Points & Loyalty Program Extension helps you to retain existing customers and to invite new customers to your site. Reward them with loyalty points.

Magento Reward Points extension developed by SoftProdigy allows you to create a unique loyalty program in your store. Customers can earn reward points for orders in your store and then spend them for new orders. Customers can refer friends and receive points for friend's orders. Customers can earn points for certain actions (e.g. reviews, likes in social media, sign up for the newsletter, etc).
Allows you to reward your customers for any purchase and any other actions they do in your store, with points which can be redeemed for discounts or any other benefits in your store.
The extension will easily help you to convert your visitors into loyal and profitable customers who will become your brand advocates in a short period of time, bringing you more and more potential customers.

Features Of Magento Reward Points & Loyalty Program Extension:

• Earn Reward points on User Purchase Actions like Purchase,Birthday Purchase, Referral Purchase, Product Review.
  
• Earn Reward points on customer activities like Referral, Participation on Poll, Tagging product, Subscribing to Newsletter
  
• Earn Reward points by participating in Social Media activity like, FB Like, Twitter and Google Plus Share.
  
• Attract customer to spend more and earn more Reward Points
  
• Send email alerts to users on various Reward Actions
  
• View Report on rewards spend and earned
  
• Create rules for user purchase actions
  
• View advanced pictorial representation of the reports
  
• Reward points on specific product, category and listing page
  
• Admin can control the maximum reward points for a day
  
• Reward users with Bonus Points for user action and allow them to redeem during checkout
  

Frontend Working Of Extension Screenshots:

Get Your Extension Now...!!

Trusted Partners- Magento Marketplace

[barbara glowam]

There are various ways to get your customer return on your website. Provide your customers deals and discount offers is one of the best way for it.
For that you can Best Deals - Magento 2 Extension for that. It allows you to display special products with eye catching countdowns. Countdowns display automatically for those products which has set a special price within some time period. This extension will help you to attract more people on your online store.