What killed the third-party cookie?

[Sara James]

As per the chatter going on in Webmasters community, what do you think about third-party cookieds? Are they really dead? If yes, what killed them?

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[pharmasecure]

Both ITP and ETP are able to block third-party cookies by preventing them from being stored in the browser, and, to close the loophole exploited by advertisers, they can also prevent third-party cookies from being recorded as first-party cookies.

[Nandhana]

A third-party cookie is one that is placed on a user's hard disk by a Web site from a domain other than the one a user is visiting. Third-party cookies are often blocked and deleted through browser settings and security settings such as same origin policy; by default, Firefox blocks all third-party cookies.
Marketers have relied on third-party tracking cookies for the last 25 years to track. What does the death of the cookie mean to marketers and advertisers like you? So when you are looking at your knitting blog, you see ads for knitting. at the places and times that they actually want to engage with them.