Magento Expert Forum - Improve your Magento experience
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Junior Member
What is the best way to boost sales online?
If you are looking into ways to boost sales online, here are some ways you can do it. Most of these are generally well known but you might find something new and useful. With the right time and effort, you can find yourself attracting a whole slew of new clients to your great looking site!
Search Engines: It may or may not surprise you to hear that the majority of traffic from the internet is derived from search engines. With that said, search engines should be the first place that you should turn to to promote your online presence. Ensure that search engines know that your site exists by submitting your link directly to them. Once that’s out of the way, the best way to improve your search engine presence is by taking the time to improve your SEO.
Social Link Building: Social sites are where many web surfers spend the majority of their online time. Linking your content on popular social sites is a great way to put your business in the face of your known audience, and also a fantastic opportunity to gain quality back links by exposing your brand to broader audiences.
Start a blog. If you already don’t have a blog you have no idea what you’ve been missing. As we all know, content is king and having an ability to deliver fresh, engaging, and interesting content to potential visitors is crucial for any organic SEO success.
Be guest author on specialized blog or eZine. You can’t just wait to be invited to write for someone. You should contact respected blogs or web magazines in your industry and ask them if you can be a guest author. In most cases they will allow you to link back to your website and thus for you will gain free promotion. Being a guest author in respected media in your industry is also very good for raising the brand awareness of both you, your company and your services or products. Thanks to Dan in comments, we know about a website that enables you to easily find blogs where you can guest post or find guest authors for your own blog
Get guest authors for your blog. By getting other people to write for you you will save time of writing an article of your own and you will be able to spend that time on promoting your website. In most cases guest author will also promote the article on his own, giving you free promotion. To find guest authors you can search for relevant bloggers and contact them or if you already are established website with community of its own, you can ask your community to participate in blog posting.
Comment on other blogs. Most of the blogs will allow for you to make your name on the comment appear as a link to your website/blog. By commenting on relevant blogs you will in most cases bring targeted traffic to your website and raise awareness of your existence to the owner of the blog. If you are investing lots of time and effort into creating valuable content in your comments, the blogger migth decide to award you for the effort and link to you via blogroll. Some of these blogs are “do follow” blogs and commenting on them will provide you with SEO benefit to.
Link to relevant content in your articles/blog posts. By linking to other relevant sources you show your give additional value to your content for the readers. Most of the websites track their visit statistics and referral sources and this way you will also raise awareness of your existence in the eyes of your niche. Some of them might be so nice to link back to you in some cases while some websites have automated systems of showing track backs to their articles.
Ask bloggers for your product or service reviews. Most of the bloggers are actually looking for something to write about. If your product or service is relevant to the blog’s content, the blogger might agree to test it and write a review of it for free. There is nothing for you to lose, you only need to ask nicely. Send an email to as many relevant bloggers as you can find and ask them to write about you. Eventually, you will get lucky.
Create a Facebook page and/or group. Facebook is one of the best social networks out there that you can use in order to bring some targeted traffic to your website. You should strive to create viral marketing effect when dealing with social networks such as facebook. Groups that encourage users to buy your service and / or product will not be very effective. You have to be clever and think of ways to lure people that might be of interest into your products and / or services into your group without being clearly obvious that purpose of the group is to direct traffic to your website and make people buy from you.
Create a Facebook application. Facebook applications tend to create even bigger viral effect then facebook groups or pages, especially if you play the cards right. Make something cool and fun that people will love to share and make sure to have a plan on how will you benefit from the application
Use Twitter. Twitter is undeniably the next big thing in social media burning the web with over two million users right now! The ability to promote your product via twitter almost effortlessly should not be ignored. It’s really easy to gain followers on twitter and once you have a nice number of followers it’s as good as an RSS feed.
Use LinkedIn. While Facebook and Twitter both have huge user base and potential to bring millions of visitors at your website’s doorstep, LinkedIn can sometimes prove to be much more ROI effective. LinkedIn is a network full of highly educated professionals from different industries and in some industries it will send much more targeted audience then other social networks.
Create a LinkedIn group. And by creating a group I don’t mean create a group about your company. Try going much broader and create a group that concentrates on your entire industry. Invest some time and effort to bring people into your group and once you built yourself a nice community you might be lucky enough and your group starts growing on its own. If you succeed you will have an army of your industries professionals at your disposal. You will have ability to send emails to entire group and to make any discussion featured and thus for control where the traffic of your group will be sent.
Be involved in LinkedIn discussions. The discussions on linked in (group discussions and questions and answers) tend to bring really nice and targeted traffic if you place a relevant link to your blog post or article in it. Try not to look spammy and only link to your articles when they solve the problem someone asked in discussion.
Create YouTube channel and post cool videos. YouTube is currently the 2nd largest search engine in the world! Imagine how much traffic you could pull from there especially considering the fact that in most industries competition on YouTube is pretty low compared to the big search engines. You should try not to put on commercials on YouTube (unless they are extremely funny) but instead put something interesting that might go viral. Be sure to always include a link to your website or the relevant article or subpage to the video on your website into the sidebar.
Create accounts on other video websites (YouTube clones). There are really lots of similar websites that don’t actually have as much traffic as YouTube does but they also have much less competition. If you already made a video for YouTube it’s not very time consuming to also upload it to other video websites and it’s really worth of effort.
Publish press releases. This is not as effective as it use to be but it’s still worth the effort. There are quiet a number of websites that allow you to submit your press release for free. Just Google it and you’ll find more then enough to fill your appetite.
Post a Wikipedia article about your company/website/product. Wikipedia tends to rank really well on Google and appears to be really good source of targeted traffic. You’ll have to invest some time and effort into creating the wiki entry as you don’t want your entry to be disapproved (deleted as soon as editor realizes you are just trying to promote yourself). If this is your first time submitting something to wikipedia, you should spend some time researching the similar wiki entries and reading the guidelines.
Exchange links. Use search engines to find relevant websites to your industry and contact them in order to try to establish a link exchange. In most cases both websites will benefit from such a exchange as long as you are exchanging links with websites relevant to yours. Avoid exchanging links with spammy and scammy sites.
Exchange banners. In some cases you will find banner exchange more efficient then link exchange. The same rules apply here as in link exchange case. Try avoiding the big banner exchange networks and rather concentrate on setting up exchange deals on your own with websites you actually wont to exchange banners with.
Submit your website to web directories. There are really lots of web directories that will allow you to list your website on them for free. Try concentrating on biggest ones such as DMOZ and also on really targeted ones for your website’s niche.
Submit your website to CSS/design galleries. If you have a nice looking website design, it’s a shame not to share it with the world. Some of these galleries are really popular and could bring nice traffic. There are also specialized galleries for different type of website such as Magentique (Magentique is showcase of web stores made with Magento ecommerce platform).
Use Digg. Recent stats show that digg’s traffic is declining, however, it still remains one of the most valuable sources of free and targeted traffic you can find online. It’s not enough just to submit the article to Digg, it won’t hit the front page by some magical IT voodoo dance. You have to build yourself a network of friends on Digg which requires a lot of time and effort.
Use social bookmarks. You should use social bookmark services and be active part of community. The most popular ones are also free to use and only thing you invest is your time and effort. You should try with StumbleUpon and Delicious. Also using less popular social networks might bring you some traffic easier as competition is lower.
Be active member of your niche’s forum communities. Most forums will allow you to put a link to your website in your forum signature. Some of them will even allow multiple links in signature which means you can also build some deep links easily. In some cases you will be able to mention some of your blog posts or articles in forum discussions when they actually solve the problem asked in discussion. This will bring highly targeted free traffic to your website.
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Those are great tips! Thanks!
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Junior Member
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Junior Member
Hi there!
Reviews play an important part in building company’s image and increasing conversion rates. According to Invesp Consulting research, 90% of consumers read online reviews before visiting a business, 88% of consumers trust online reviews as much as personal recommendations and customers are likely to spend 31% more on a business with “excellent” reviews. So, after our own research in this field of ecommerce business we’ve developed our extension for Magento that will help you to obtain more reviews.
Extended Products Review with Review Reminder plugin for Magento by MagestyApps it is:
- Improved layout for reviews block
- Ability to comment product reviews
- Ability to vote for most helpful reviews
- Add/edit a review comment in admin panel
- Built-in Review Reminder with such features like:
1) Automatically reminds your customers to leave some feedback regarding the purchased products
2) Can send multiple email templates depending on the delay before sending
3) Flexible settings give ability to create an effective review reminding campaign based on your needs
4) READY-MADE SETTINGS FOR REMINDER EMAILS
5) SEND REMINDERS TO CERTAIN CUSTOMER GROUPS
6) SKIPPING CERTAIN ORDERS IN EMAILING
7) POSSIBILITY TO SEND REVIEW REMINDERS MANUALLY
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Junior Member
To boost sales, You just need to install suitable Magento Extension on your online store. Now a days, Plenty of Magento Extension available in the market.
Here, I menioned some of the Magento Extension that helps to boost sales online:
Delivery Date Scheduler - Offer your customers improved shopping experience by allowing them choose delivery date & time of products using our delivery date scheduler extension.
Language Translator - Reach a wider spectrum of target audience by translating your entire e-store to several other languages. Now translate your product attributes, CMS pages, blocks, product reviews and categories details from one language to another easily with Language Translator Extension.
Australia Post Shipping - Integrate Australia Post Shipping to your eCommerce store for domestic and international parcel shipping! Easily set shipping handling charges, flat rate, etc on your own. Boost the online shopping experience of your customers!
Brush Your Ideas - An Product Designer Tool in the form of Magento extension. Just imagine, your Magento store has a charismatic design gizmo which lets your customers, give a personal touch to the products prior to acquisition. You don’t even need to know something backwards and forwards of coding. It merely gets fit into your store and permits your customers to play with the tool. That’s why it makes the shopper blissful, satisfied and convinced with fewer efforts.
MageMob Admin - Access Your eCommerce Store On-The-Go with Magento Mobile Assistant Application. A mobile assistant for Magento Extension helps online merchants to view the order, sales, products and customer details from their Android & iOS devices. They also receive notification when new order is placed in their store.
StarTrack Shipping - Now you can add the real time quotes/charges for star Track shipping services available in Australia to your online store! it will display you the exact rates of star track shipping for various destinations within Australia.
Gift Promotions on Cart Total - Magento store owners able to add promotional products on their cart to display in frontend for customers by integrating Magento Gift Promotions on Cart Total Extension.
Admin Actions Audit Log - Keep track of all the admin activities performed in the backend of your store. Admin Actions Audit Log extension can help you monitor your admin users’ activities and take strategic action to control and block unwanted login attempts.
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Junior Member
Hi there,
To boost sales, make sure that your shopping cart is working well. If the current shopping cart does not work effectively, you should think of upgrading or migrating to other one. Here is a list of Magento migration tool for you to refer: http://litextension.com/shopping-cart-migration.html
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it,s a great trick for me, thanks man.
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this information helps me a lot
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Hello there,
Great question.
Many more ecommerce tips (to boost sales online) are useful to you so you can check under below links.
Product customization – The new frontier of Fashion Magento Ecommerce!
https://www.ecomextension.com/blog/p...nto-ecommerce/
Upselling – A Sales Tactic That Never Fails To Boost Up Revenue
https://www.ecomextension.com/blog/u...st-up-revenue/
How To Boost Up Your Sales Using Push Notifications?
https://www.ecomextension.com/blog/h...notifications/
In-Store Techniques Boost Online Sales Too: Follow The 3 ‘S’ Rule!
https://www.ecomextension.com/blog/t...-online-sales/
How to Increase Your Ecommerce Conversions for Your Current Website Traffic?
https://www.ecomextension.com/blog/i...e-conversions/
Good luck
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No doubt you have included all things, which can help to increase sale by improving the ranking and traffic, but it is difficult as well to get backlinks from other website like through Press Release, Guest Posting, Getting review, etc. Even some of the above techniques are not working now and are being considered as Black Hat technique like Exchanging Links, Exchanging Banners.
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I think gift card extension is a good way to boost your sale in Magento 2 web store
BSSCommerce Magento 2 Gift Card extension allows store administrators to create gift card products and sell them to customers. You can customize and manage the give cards with flexible codes, templates and many configuration settings.
Attachment 12588
The main functions of this extension include:
- Create a Gift Card product type
- Upload Gift Card template
- Generate and Edit Gift code pattern
- Add Gift Card value and price
- Control all gift code accounts
- Limit the lifetime of gift codes
- Purchase and send the gift card as the virtual type or physical
- Edit message for recipients on the gift card
- Send gift card emails to recipients and confirmation emails to senders
- Apply gift code on shopping cart and checkout page
This extension is under construction and will go live as soon as possible. You can visit BSSCommerce Magento 2 Gift Card extension product page to know more information and join the pre-purchase program for 20% discount (Available for 50 First Customers Only!).
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Junior Member
Over the years, Magento has maintained its front-running position amongst different open source e-commerce platforms, at least amongst the top e-commerce businesses. There’s no doubt that it is the most powerful platform for building an ecommerce website and a preferred choice amongst different brands. But if you are one of the e-retailers willing to make your business and website more productive, you must make use of Magento extensions. These extensions can be integrated to your store and provide with an array of features and facilities to help your business grow.
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It is possible to integrate Magento extensions made by third party. But if you want them to be specific to your business requirements, you also get them developed accordingly. So how do these extensions help to boost the ROI of your business? Let us check out.
Offer easy upgrades
Once you install a Magento extension, you do not have to worry about installing the upgrades. Magento Extensions ensure that whenever new upgrades are available the basic development code does not have to be changed. All you have to do is purchase the needed files and the new code completely replaces the old one. It can also merge with the new one without any kind of interference. With every upgrade, new features and functionalities are added making it easy for your customers to surf around your ecommerce store.
Make your website customer friendly
There are several Magento and Magento 2 extensions that can help you gain more customer engagement. Using these extensions you can display the most trending products on your website, offer discounts, provide social media sharing options and facility to search products easily. And better user experience means - customers are more likely to visit your store again. Magento extensions will thus lessen the number of cart abandonments and provide a pleasant and secure shopping experience to your customers.
Get effective SEO results
There are built-in SEO tools in Magento which boost your website's ranking on popular search engines providing you with a competitive edge over others. Apart from the imbibed SEO tools, you can also purchase SEO based extensions that help you to expand your business horizons and target bigger markets. These tools indirectly help you to boost the revenues of your store.
Lessens the time and efforts spent in development
It’s always better not to spend money before you have earned it. With so many useful Magento extensions out there, you do not need to spend finances on hiring developers to add features to your store. Also, coding and creating features from the scratch asks for a lot of time and efforts to be spent. Instead, you can just purchase the extensions available at cost-effective prices and extend the functionality of your ecommerce store.
Drive innovation
Having a USP is very important if you want your business to stand out from others and make better sales. Apart from taking care of the business requirements, Magento extensions also bring a lot of innovativeness to an online store, which helps the entrepreneurs to make their business unique. There is a huge range of Magento extensions available out there. So you can get new ideas to customize your ecommerce store. If you make your e-store more creative and user-friendly, it is sure to become popular amongst your customers.
Help customers resolve queries
You don’t need to set up call centers or hire support executives to resolve customer queries related to your business. There are several Magento extensions out there which help customers to take care of generic and minor issues themselves. Such extensions handle technical issues easily and ensure customer satisfaction. What more could you ask for?
Go global
Magento extensions help you to widen your reach and strike business deals with customers residing in different countries. They help you to easily translate your store content in different languages by providing precise product information in the language you want. You can also change the currency and prices according to a particular country. Such features will benefit your customers and you up to a great extent.
Mentioned above are some of the ways in which Magento extensions helps to boost ROI of your business. Do you know of any extensions that have helped you to achieve success with your business? You can check out some of these extensions on our store. Feel free to share with us.
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Junior Member
You just need to install suitable Magento Extension on your online store.
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thanks for sharing these tips!
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Junior Member
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It's always best to use online extension which can be a sales booster for your site.
One of its kind is Magento 2 Currency Auto Switcher + GeoIP Location , this extension will identify and redirect your site visitors to their native language site automatically for better understanding of your products.
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You just need to install suitable Magento Extension on your online store. I think that a good SEO promotion is necessary. The Internet is a powerful system. Here you can earn the money. I created my site recently.
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I suggest you to take the help from The CMO Club. It is a place where you can get some professional help from marketing specialists and learn a lot for useful things from them. I guess you will like it a lot. And Thanks a lot for sharing this Information with us.
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