According to the annual report in 2015, top four e-commerce platforms takes three quarters of Market Share. WooCommerce is at the top individual standings with 26% of all e-commerce stores. Total Magento Community and Magento Enterspire make Magento be the most popular e-commerce platform in 2015.
It is an undeniable fact that years of development is no longer the most important factor, which has influence on user behavior in the e-commerce. Business chooses through features and suitability for their company condition.
The e-commerce market has many changes in 2015. LitExtension does a report about market share in 2014 and 2015.
Top 10 e-commerce platforms in the market share in 2014 and 2015
Magento takes approximately thirty percentage of e-commerce market with about 250.000 active store in 2015. The number of stores using Magento Community slight decrease while the number of stores using Magento Enterspire increase. It is suitable when economic potential is rising and many large businesses are prioritizing professional platforms. Beside Magento, WooCommerce becomes the second e-commerce fever in 2015 with more ten billions downloads in WordPress.com. This platform rapidly increases from 20.8% to 26%.
E-commerce Platform Popularity, 2015
WooCommerce gives businesses more chances to increase e-commerce website performance, expand their market, maximize profits and satisfy the customers. A quarter of internet users go off e-commerce site when loading time takes more than 4 seconds. 85% of online shoppers, who are not satisfied with the website performance, will never come back. It seems that many companies are losing a lot of customers without any action to prevent.
There are some solutions to improve your e-commerce website. Firstly, experts suggest you to increase website performance through reduce the loading time, simplify operations. Secondly, storeowners should reorganize their product catalog and focus on their best sellers. Thirdly, business people can move their site to one of the best e-commerce solutions (WooCommerce). There are some suggestions for you to migrate database easily.
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