What is the role of a hummingbird in SEO?
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What is the role of a hummingbird in SEO?
It is more substantial than it was earlier, since keeping a focus on long tail keywords and phrases will not do the justice to your SEO plan.
Hummingbird also impacts long-tailed search queries, similarly to how rank brain is also helping those types of queries. Google wants to ensure that they can provide high-quality result for the longer queries.
When Hummingbird was released in 2013, “conversational search” was making waves in the SEO community. ... Developments like semantic search and an update like Hummingbird are designed to operate effectively in a world of natural language.
Hummingbird is the codename given to a significant algorithm change in Google Search in 2013. Its name was derived from the speed and accuracy of the hummingbird. "Hummingbird" places greater emphasis on natural language queries, considering context and meaning over individual keywords.
hummingbird is and google update which you can check in detail here updated in 2013.
This is the new updates launched by Google for indexing and crawling the websites.