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I came across this real time stats that Amazon has improved their conversion by 169% using One step Checkout. It is known that on any ecommerce stores, there are 90% of chances available for shopping cart abandonment. So in this case, reducing the number of steps in your checkout process will tend to increase your conversion rate on your ecommerce store. Find the real time stats here at http://apptha.com/blog/120-increase-...step-checkout/
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increase conversion rates with such, is slightly higher - comparable to more effective methods
When talking about shopping cart abandonment, I would suggest to pay enough attention to follow up emails.
According to SaleCycle, a remarketing company, 35% of clicks from abandonment emails lead to a purchase back on site.
There's a great Magento cart abandonment extension to follow up customers with fully automated emails by aheadWorks. If you merge it with Market Segmentation Suite and Advanced Newsletter, you have a powerful tool for conversion increase in your hands.
Magento One Step Checkout by Mageshop only $ 39 with powerful features:
eme support
Multi languages support, languages are updated in .CSV file. So, it will allow admin to add new languages or edit text translations to have right contents
Mobile theme support, that mean you can use our one step checkout extension for your website mobile version
Automatically select shipping method to font end, In the case your website is configured with only one shipping method
Automatically select payment method to font end, if your website is configured with only one payment method
Existing features are in one step checkout version 1.0.x
User friendly checkout interface
All steps on a single page
Ajax email validation
Ajax loading script
Automatically update the Grand total on alteration of shipping method
Light box login box
Very easy to configure options in admin back end
Configurable payment method
Clabels are changable
Flexible displays for fields whether mandatory or optional and enabled or disabled
Optional checkbox for billing address to be shipping address
Configurable delivery options with different delivery cost for countries
Automatically update the Grand total on selection of delivery option
Automatically update the delivery option when shipping address is changed
Optional or already-checked box for Newsletters subscription
Checkbox for Terms and Condition agreement
Enable/ disable gift message box
Multi-stores support
Other:
HTML/ CSS and W3C validation
Easy to install, easy to upgrade, just copy and paste to use
Friendly and flexible configuration
Cross-browsers compatibility
Thank Kristen,
Reducing shopping cart abandonment is really a good way to improve the conversion for online store, but I find the title may seem to be misleading. What's about the stores with limited conversions or optimized checkout process? When reading the title, I thought there would be some useful suggestions related to marketing methods, growth hacking tips or some kind like these: http://bit.ly/1Bpfm77.
Hope this help.
Martinlly
I advise store-owners to install One Step Checkout extension from Magecheckout now to improve your site and reduce abandonment rate considerably as expectation.
Magecheckout allows you to configure unlimited options from active date, receiving audiences to specific information about abandoned order of certain customer.
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It is seemed as a simple alert to remind him to come back and take those products.
That feature is one of the best way to help you save the number of potential customers and increase your profitability.
Let experience the extension's demo at Magecheckout.com!!!
Also you can check Magento One Page Checkout Extension by oCodewire. This helps you to decrease the unwanted or irritating checkout steps while checkout process.
Also, it is available with the updated layout and compatible with 1.9+
All of these suggestions. I would recommend testing everything out. Learn more about A/B testing and then start to actually make changes to your ordering form and the whole checkout process.
Maybe start with removing a couple field, instead of optimizing everything into one page.
I've seen businesses, which didn't benefit from one step checkout, I've seen the ones that even made it a bit worse for themselves. Be cautious.