What is Importance of domain name for SEO Optimizations ?

What is Importance of domain name for SEO Optimizations ?

Getting a domain name is the first important step towards starting your online journey. After that, you need to work towards making your website established and successful online. For achieving this, SEO – Search Engine Optimization is the most effective method.

Employing SEO tactics helps your website feature in top search results of search engines. Targeting the top spots of the search results through SEO is utmost necessary to be successful online, as most internet users use search engines to find websites and make their buying decisions.

Thus, the online success of your website largely depends on its SEO. But, does your website’s domain name has any effect on SEO?

Actually, these two factors are not exclusive to each other, instead they go hand in hand. A good domain name can complement your SEO efforts to not only drive better but, immensely great results. Search engines like Google, Bing, etc. give due SEO weightage to a domain name based on some specific ranking factors while evaluating your website.

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Prospective customers will more readily transact with businesses with a professional, established online presence made possible with a personalized domain.

Domain names are the human-readable Internet addresses of websites. Root domains, which are identified by their domain names, have extensions such as .com, .org, .net, etc. (Ex. http://www.example.com) Subdomains are a lower-level component of a root domain and precede the domain name. (Ex. http://subdomain.domain.com)
To maximize search engine-referred traffic, it is important to keep each of the following elements in mind:
1. Domain Name Memorability
2. Keyword-rich domains
3. Hyphens
4. Non-.com Top-Level Domains (TLDs)
5. Subdomains or Sub-folders
6. Buying & Redirecting Domains
7. Domain Registration Length
8. Moving Domains

Be unique. One of your marketing goals should be to build a distinct brand that stands out from your competitors. Start by choosing a unique and distinctive domain name. Names like YourDiscountInsuranceStore.com sound generic and unremarkable compared to names such as Google.com, Yahoo.com and Zazzle.com which sound unique. this is the best way for searching domain name for seo purpose.

Getting a domain name is the first important step towards starting your online journey. After that, you need to work towards making your website established and successful online. SEO helps to bring your website at higher rank. The online success of your website largely depends on its SEO. Search engines use different ranking factors and signals to evaluate the quality of a domain name. keywords in domain were a major ranking factor and thus, search engines used to give very high weightage to websites with keyword rich domain names.

old domain name gets good ranking on serp

Domain name is highly contribute to search engine result. Google trust the .gov and .edu much more than other domain.

Domain name must be catchy with your primary keywords that helps to improve the ranking in Google. That is why people choose a catching keyword to their relevant keyword or phrase?

Google considers the relevancy of keywords and domain name.If your targeted keywords are included in domain name it has a great impact on search engines.It becomes easier for search engines to search your website.So try to focus on keywords while selecting your domain name.

As Google's aim is to provide the best possible solution in search results to its users, it emulates the user behavior of having an affinity toward brands. The authority of a domain name has always been a ranking factor used by search engines. But, now it has gained more importance than ever.