What is PageRank and why does it matter?
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What is PageRank and why does it matter?
Hi Friends,
PageRank was developed as a way to measure the importance of a website in order to rank it. Google uses the algorithm by counting the number of links and checking their quality. Everybody check PageRank (PR) for their website by using the toolbar and compare their website to others if wanted.
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Page Rank is no longer being used by Google. Domain Authority and Page Authority are two of the most common ranking methods for sites and marketers today.
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Do you still care about PR?
Since quite a while ago considered the Holy Grail of SEO by most site advancement and web promoting specialists, the estimation of PageRank has been altogether dismembered and ...
PageRank was an important metric to influence search rankings. No one knows for sure - but I would say Pagerank still has a small impact on your overall ranking, but not as much as it did in the past as it sits in the ‘old school’ SEO field.
In recent years, Google’s publicly visible PageRank score is no longer updated, and Domain and Page Authority are a better metric to use. That’s until RankBrain also makes these metrics redundant.